by tristan | May 13, 2022 | Uncategorized
Hello Reader, Here we go, the weekly digital marketing wrap up of what’s happening, what’s changing and what you need to know. Unique content is where it’s at With more content being created everyday by more people, how can you stand out? The answer is “by...
by tristan | May 10, 2022 | Uncategorized
Hello Reader, Headlines have always been a crucial factor in stopping readers in their tracks but also compelling them to click through and read, buy, watch etc. A study by Marketing Experiments showed that optimising your headline can increase conversions by up to...
by tristan | May 6, 2022 | Uncategorized
Hello Reader, Another week, and another set of crazy moves by Instagram. This time round though it could actually be fixing some of the issues. More on that in a bit. UGC Is not a trend. UGC or user generated content has been around for a while and the reason it...
by tristan | May 3, 2022 | Uncategorized
Hello Reader, For the last 10 years or so Instagram has been the dominant player in social media and a single channel approach was a decent strategy. Now more than ever an omnichannel approach to content distribution must be part of your strategy, as Instagram’s...
by tristan | Apr 29, 2022 | Uncategorized
Will all social algorithms be public soon? Two things have happened this past week which might change the game for good. Allowing us to find out how all these social media algorithms work. Once we understand the inner workings, we’d be able to better exploit them for...