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Hey Reader, Happy Saturday 👋 Let's face it, we've all been guilty of obsessing over our social media numbers at some point. Having a large following doesn't necessarily mean you're reaching the right people. In fact, having 10,000 followers who have no intention of buying from you is just a number, it's not going to grow your business. Focus on Quality Over Quantity I want to share with you the Reverse Conversion Strategy. Ditch the old marketing playbook and focus on quality over quantity....

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