Let's keep this short, here’s a winning social media strategy we’ve been using with amazing results.
Step 1. Put out as much content as you can across as many platforms as possible.
Step 2. Pay attention to what works organically.
Step 3. Take that “winning” organic content tweak the copy so it moves from a brand piece to a transactional piece of content.
Step 4. Run some ad dollars against it.
Why this works
Organic content is a cheap way of testing creative and copy to see what...