Hey Reader! As someone who audits a lot of sales pages for my agency coaching clients. And the biggest mistake I see is that most pages focus too much on what a product does, instead of how it helps you. The Problem Most sales pages follow this structure: The issue is that this structure prioritises the "how" over the "what" and "why." First you need to show your audience that you understand their problems and have solved them before. The Solution To write a sales page that resonates, follow...