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Hey Reader,

I hope you’re doing great! 😊 I wanted to share some of the Instagram updates I’m seeing great results with.

If there is one thing, we know about social platforms is that they move fast and keeping up with what’s new can often set you apart from everyone else.

1. Boost Engagement with New Instagram Stories Features

Instagram Stories have been supercharged with new tools to increase interaction. Now, you can add public comments to stories, use the innovative Reveal sticker to tease content, and explore new fonts and stickers to elevate your storytelling.

Pro Tip: Pair the Reveal sticker with ManyChat to automate and personalize customer interactions!

2. Create Compelling Content with Enhanced Feed Post Features

Instagram has expanded carousel posts to 20 slides, perfect for detailed storytelling and showcasing products. Plus, with in-app text overlays and interactive polls, you can create engaging content directly within the app.

Pro Tip: Pin polls to the top of your profile to instantly capture your audience’s attention.

3. New Reels Features

Reels now offer multiple audio tracks and enhanced editing tools like undo/redo, the ability to split clips and a replace function, making it easier to produce dynamic and professional videos.

These changes might not seem like much when you consider apps like CapCut but for those doing in app editing this is a big deal.

The real game changer is the ability to edit Reels after posting, including changing the cover and editing frames.

You can also collaborate with up to five creators to expand your reach and engage new audiences.

4. Connect Live with Enhanced Video Features

Stream from your desktop for a more professional setup and engage your audience directly within Broadcast Channels for intimate interactions with your most dedicated followers.

Pro Tip: Use desktop streaming for high-quality live sessions like Q&As or product launches.

5. Leverage AI with Meta Integration

Instagram’s Meta AI can assist with hashtag research, content ideas, and more, all within the app. Keep an eye out for the upcoming AI Studio for even more sophisticated interactions.

So far using these new features, especially those focused on engagement, we’ve seen amazing improvements in our key metrics.

If you found this helpful and want to boost your sales, check out Marketing OS!

Marketing OS gives you all the tools and up to date insights you need to scale your business.

Best,
Tristan

P.S. Don’t miss out on using these features to stay ahead of the competition and grow your business!