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Hi Reader,
You've dipped your toes into Facebook advertising, you've had some ads up for a while and you've decided it's time to scale.
Here are the 3 most common reasons why your Facebook ads don't deliver the results you were hoping for upon scaling.
Reason 1. Your account wasn't set up properly.
The way you set up your ad account can complicate things. That's why account simplification is part of Facebook's Power 5 methodology that aims at helping you improve the efficiency of your...

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